Get a law firm SEO expert who understands your business so you can spend less time marketing and more time fighting for justice for your clients in the courtroom.
You always get SEO experts at NumbersFirst. Your dedicated SEO campaign manager values your input and understands your business and strategic goals.
Our team has the goods to get it done, and we’re with you every step of the way throughout your SEO strategy. We create visual task boards to let you know where we are at any given point in our engagement.
Digestible and extensive reporting empower our customers to fully understand their SEO campaigns. Every SEO services report can be customized to show exactly what you want to know, and they’re available to customers 24/7.
HOW NumbersFirst IS DIFFERENT
Custom Search Engine Optimization services to help your business thrive
We’re a search engine optimization company that’s focused exclusively on SEO services. Our SEO agency leverages industry expertise and actionable data to make your custom SEO strategy work for you. Our campaigns get your business in front of the right people at the right time to increase organic traffic and meet the demands of your bottom line.
SEO Offers Impressive ROI
SEO Provides 24/7 Promotion
SEO Improves Credibility & Trust
SEO is a Long Term Marketing Strategy
The NumbersFirst combination of technology and people can acquire unlimited hyper-targeted links with Google-approved metrics from new referring domains to any desired page on your website.
SEO THAT HELPS YOUR LAW FIRM RISE ABOVE THE COMPETITION
Search Engine Optimization for Lawyers
The legal industry has never been more cut-throat and competitive than it is now. Search engine optimization for lawyers is key to the success of any law firm, regardless of the type of law you specialize in.
While the legal industry has historically been slow to move away from phone calls, billboards, and newspaper ads, the world has moved on. Law firms are increasingly seeing the value of moving online and generating new clients via Google Search.
It’s clear that people searching for a lawyer are increasingly turning to popular search engines to not only find great attorneys, but to compare between different law firms. This level of online research means that law firms are going to find it difficult to make an impact without a strong online presence.
Gain an edge over your competitors by establishing a strong online presence. If you want to expand your clientele and grow your law firm, you need to know about attorney SEO marketing. Naturally, SEO is an extremely broad industry vital to the online success of every industry. To make the most of it, you need to know how SEO relates to the legal trade.
NumbersFirst has earned the reputation as one of the leading SEO agencies in the country with a reliable, systematic approach that follows the best practices set out by Google.
So, why do you need to invest in lawyer SEO? The answer is simple: to capture demand when your target demographic is searching for the services you offer, and find new cases through the inquiries on your site.
Attorney SEO services come with an initial investment, but the results are compounding, with SEO achieving high ROI that compounds over time. Additionally, broad exposure in the communities you serve establishes your firm as the best of the best.
So start with a free SEO consultation and learn more. NumbersFirst’s attorney SEO strategies place your organization in front of your target audience. Investing in lawyer search engine optimization now is an investment in your future. Through personalized, cutting-edge SEO tactics, we can help you reach more prospective clients, acquire more clicks, and, ultimately, land more cases.
How NumbersFirst Takes SEO ROI
A customized, omnichannel approach to incite prospects into taking action.
Goal tracking works best for larger businesses that want to see an increase in traffic, leads, and revenue on their website. For a larger business, goal tracking shows how leads come into the marketing funnel, so they are properly handed off to the sales department. This allows us to see how viable the specific medium is as a marketing channel and track the success with data-driven results
For smaller businesses, tracking leads looks a little bit different. Smaller businesses tend to generate leads via phone calls and email sequences. Tracking these calls and emails communicates the way in which the lead came to contact a business via organic traffic. Other metrics show possible trends in generated leads, but tracking organic traffic gives you quantifiable proof that WooCommerce SEO efforts are actually bringing in more visitors, and thus more leads.
For our clients of smaller sizes, call tracking and email tracking helps convey ways in which organic traffic is being driven to your site, allowing us to continually optimize on-page and off-page attributes to boost organic traffic to your site.
For smaller businesses, tracking leads looks a little bit different. Smaller businesses tend to generate leads via phone calls and email sequences. Tracking these calls and emails communicates how the lead came to contact a business via organic traffic. Other metrics show possible trends in generated leads, but tracking organic traffic gives you quantifiable proof that SEO efforts are actually bringing in more visitors, and thus more leads.
For our clients of smaller sizes, call tracking and email tracking help convey how organic traffic is being driven to your site, allowing us to continually optimize on-page and off-page attributes to boost organic traffic to your site.
2020 SEO MARKET LEADER
Why choose NumbersFirst?
Increase organic traffic. Land first page search results. Collaborate with some really cool people. Need we say more?
LAUNCH YOUR SEO CAMPAIGN
How Your Law Firm Can Thrive
At NumbersFirst, we want you to focus on the things that really matter. Spend less time online and more time working with real people and securing the justice they deserve.
Let us take control of your law firm’s SEO needs and elevate your organization to Google’s number one spot. Whether you want to be hands-on or hands-off, our team has everything you need to be NumbersFirst.
Let NumbersFirst Be Part of Your Team
Most attorneys cannot afford to invest in a dedicated online marketing team. Attorney SEO marketing with NumbersFirst offers you the chance to invest in an in-house SEO team without paying the enormous cost of an in-house SEO team.
When you begin an attorney SEO campaign with NumbersFirst, there are no client relationships. We become an extension of your existing team.
It is this commitment to seamless team integration that emboldens our legal clients.
Our commitment to education is what helps our legal clients elevate their practices. Across your campaign, you will gain valuable SEO insights and learn about what makes our campaigns tick.
Is legal SEO a “set it and forget it” thing? No, but once we have worked our magic, your site will continue to attract traffic and leads with little to no effort on your side.
Working with a reputable SEO agency like NumbersFirst that provides search engine optimization for lawyers is a long-term investment that drives a constant stream of traffic to your law firm.
Rather than investing in paid ads or spending most of your time on social media, you are not paying rent for your position on Google. You are creating an asset that constantly generates value.
How NumbersFirst Approaches SEO
While you could theoretically opt for the DIY approach, most lawyers (and most people in most businesses) simply lack the time to become an expert in another field. NumbersFirst’s goal-driven, ROI-centric strategy ensures that your SEO team is on the same page as your internal team.
Our tailored attorney SEO services focus on enabling you to achieve your goals. What success looks like is how you define it. Work with a law firm SEO expert that understands that and see how good SEO can transform the fortunes of any law firm in the land.
Top Brands Trust Us for 1st-Page Results
Expect great things from your SEO agency
Our SEO agency works shoulder-to-shoulder with customers to understand their business needs and help them exceed their goals.
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SEO DELIVERED WITH DATA, DESIGNED FOR RESULTS
Our SEO agency works shoulder-to-shoulder with customers to understand their business needs and help them exceed their goals.
Trusted by 52+ world-class brands and organizations of all sizes
Whether you need to increase brand awareness, generate more leads, or produce more revenue… it all starts with organic search visibility.
What Our Clients Say
NumbersFirst has a good track record of giving great results. I had contacted them for SEO services and they could deliver results much sooner than I expected. They have a dedicated team and they are prompt in their responses also.
NumbersFirst's quality of work is great. I took SEO service, and their team executed the project professionally and delivered good results.
We take this opportunity to work with NumbersFirst team for the amazing SEO work on GCGlobal Website. We appreciate their technical skills and accountability demonstrated in our project.
Outrank Competitors with a Professional SEO Strategy
Attorneys need to think about SEO because organic search is now the number one research source for anyone looking for a lawyer to fight their corner.
When consumers enter a search query for a local lawyer on Google, they are looking for a lawyer that showcases their expertise and intent. Your website is the central hub for your law firm’s marketing efforts.
Not convinced lawyer SEO is a worthwhile investment? If you run a law firm, much of your success hinges not just on your legal experience, but on whether or not you can bring new cases in the door. Without investing in SEO for law firm websites, you’re missing out on a huge stream of revenue.
Why Law Firm SEO and Not PPC?
Tried Pay-Per-Click (PPC) to artificially appear on the top line of Google? PPC can be useful for quick leads, but presents two main problems when it comes to lead generation: first, the quality of PPC converters is often lower than organic converters, and second, once you stop paying, your firm will quickly fall away.
Attorney SEO marketing is an investment in your future. Great content and strong backlists have a lasting impact on your company. A high, organic ranking is evergreen and establishes your site as a business asset.
Plus, PPC is incredibly expensive and drives costs up. Did you know keywords like “car accident attorney” can cost more than $300 per click?
Why Lawyer SEO and Not Social Media?
Social media is critical for extending your brand awareness, if your target audience is located in the networks that you’re leveraging. But while social media is important, search traffic converts at a 10x higher rate than social media traffic.
Google is better than ever at ensuring your law firm is seen by people who are likely to convert. For targeted, high-converting traffic, Google remains the resource with the highest Return on Investment (ROI), by some margin.
In short, social media is good for conveying your unique brand attributes and connecting to your audience. But what do you do if your audience isn’t there? To get found by your target audience when they are looking for your services, you can invest in law firm search engine optimization.
Finding Success with Law Firm SEO
SEO is a fluid, multi-dimensional concept. Law firms can’t succeed by just haphazardly publishing a blog every so often. At Victorious, our SEO experts produce tailored strategies to cover all the main bases of lawyer search engine optimization.
It is this multi-pronged approach that enables you to achieve your attorney SEO marketing goals while limiting the time and effort spent on your part.
At NumbersFirst, we are constantly learning and tweaking our SEO strategies to enable law firms to cope with the advancements made by Google. Since Google’s founding in 1998, appearing on the first page for your chosen keywords has always been important; however, throwing a few vague keywords into your website’s content is no longer enough to become number one.
A professional, targeted SEO strategy is not only the key to success; it is the bare minimum for every attorney in the digital era.
Your competitors are already investing in law firm search engine optimization, so why not your firm? Hire a law firm SEO expert today, beat the competition, and stay dominant.
Content is king, and it always will be.
The written content on your website is the single biggest factor in where you rank on Google. It has always been the aim of Google to provide search results that are relevant to the queries people type into their search bars, so Google crawls your website’s content to predict whether your law firm will meet the needs of a specific search query.
The more confident Google is in the quality of your content, the higher you will rank.
So, how does Google use your content to determine where you rank?
It’s all about outcomes – the actions of the people who click on your links and visit your law firm’s online hub.
If an individual remains on your website and interacts with your website, Google will see your law firm as relevant to that search result. If they return to Google, your law firm is seen as less relevant. Rinse and repeat thousands of times to determine your ranking.
Content is the key driver of any successful SEO campaign. Without great, authoritative content that fulfills the need of your target market, SEO success is impossible.
For smaller law firms and one-man operations, the supremacy of great content is what allows you to compete with big multinational law firms.
What makes for great content in the legal industry? Legal content that generates traffic includes:
- How-to guides
- Localized practice area pages
- Legal checklists
- Tips for handling cases
- Interviews with prominent legal figures
- Guides to local events
NumbersFirst supports SEO for law firm brands by researching your target market and creating tailored, relevant content. It is the cornerstone of ranking on the first page of Google.
By hiring a law firm SEO expert from Victorious, you take your content to the next level.
A landing page is the first place your prospective client lands on your website. To win new business, your landing pages must tantalize visitors to find out more. Your law firm has only a few seconds to make a great first impression.
Yes, content is important, but content only succeeds when it fulfills the needs and expectations of the person reading it. For that, you need to choose the right keywords for your landing pages.
Keywords are about intent. Successful SEO campaigns incorporate keywords that match user intent. Remember, good SEO is about so much more than traffic alone.
But what makes a good target keyword for your law firm?
- Popularity – It is pointless to target a keyword that nobody is searching for. You need to target keywords that are actually worth ranking for.
- Relevance – Target keywords must relate to what you do. There is no value in targeting “divorce lawyers” if you specialize in auto accidents.
- Competition – Competition is a key factor in whether targeting a certain keyword is viable. It could take months and years to reach the first page of Google for the most competitive keywords.
- Conversion Value – Your keywords must have a high conversion value to be worth targeting. Using the power of data, we track down the keywords that are likely to lead to business from high-earning clients.
- Targeted – The legal industry tends to serve a specific market. Picking highly targeted keywords enables firms to get the most bang for their buck when conducting SEO campaigns.
At NumbersFirst, we believe in balance. You want to target popular keywords, but you don’t want to be competing with law firms generating billions of dollars per year. After all, every dollar invested in SEO has to be returned in the form of new business to make the venture worthwhile. By tracking metrics like conversion value, we secure value for money in every SEO campaign.
We choose the keywords that are likely to yield the highest ROI. Our specialist attorney SEO services use experts who will target the keywords that are likely to generate the biggest returns at the lowest cost.
Read any reputable article online, and you will spot links throughout that content going to other websites. These are what we call backlinks, and the sites on the receiving end are investing in their SEO.
Link building is an essential component of any SEO strategy, and the same goes for the legal industry. Most law firms continue to use outdated link-building strategies that most law firms are unaware that are hurting their businesses.
At NumbersFirst, we are committed to ensuring your law firm receives high-quality, high-value links to elevate you in the Google Search rankings.
Why are getting the right backlinks so important for attorney SEO?
To Google, backlinks are essentially a vote of confidence. If a website with a high domain authority rating links to your law firm, it shows that you are a reliable resource of insightful information. It also proves to Google that your organization is legitimate and reputable.
Great backlinks increase the trust Google puts in your brand. Likewise, backlinks from low-quality websites mean you are likely to fall in the rankings.
We work tirelessly to secure backlinks from reputable websites relevant to your industry. When you hire NumbersFirst, we deploy the latest Google compliant strategies to associate your law firm with other trustworthy legal platforms and acquire those valuable backlinks.
Do you serve clients nationwide?
Chances are, you focus on practicing law within your city, county, or state. For this reason, you have no reason to compete with the world. You want leads from those communities you serve. For that, there is local SEO.
Local law firm SEO focuses on targeting users by geographical location. That means you will rank number one for “car accident lawyer in Minneapolis, Minnesota” or “car accident lawyer near me” rather than “car accident lawyer.”
Investing in local SEO has the advantage of less competition. It means you have to spend less to get the results you want while seeing significant returns faster.
Victorious helps firms to attract:
- Clients in their area.
- Clients looking for the services they offer.
- Clients who are extremely likely to make a purchase.
Today, local SEO remains one of the strongest client acquisition strategies in the legal industry.
Outranking your local competitors does so much more than beating out your rivals. It has the indirect bonus of enhancing your authority throughout your locality, increasing your profile, and winning the endorsements of the communities you serve.
Local SEO requires a tailored approach to guarantee success. Get your personalized local SEO strategy and learn more about attorney SEO services by contacting the Victorious team for a free SEO consultation.